Home Blog Visual Design

Faculty: Nisha Taram

Department of UX Design

Designation: Assistant Professor

University: Kalinga University

Topic: Visual Design


Visual design is the art of crafting the overall appeal of a product, ensuring a consistent and captivating aesthetic. It involves manipulating fundamental elements like line, shape, negative/white space, volume, value, color, and texture, all orchestrated according to the principles of design. Understanding these building blocks is pivotal in the creation of any product’s visual identity, whether it’s a website or an app. While delving deep into each element might not be a routine task for designers, mastering the principles of design is indispensable. It’s the strategic arrangement of these elements that determines the optimal layout of pages and app screens. By comprehending how to harmoniously combine these elements, designers breathe life into their creations, crafting experiences that resonate with users and leave a lasting impact.





Kalinga Plus is an initiative by Kalinga University, Raipur. The main objective of this to disseminate knowledge and guide students & working professionals.
This platform will guide pre – post university level students.
Pre University Level – IX –XII grade students when they decide streams and choose their career
Post University level – when A student joins corporate & needs to handle the workplace challenges effectively.
We are hopeful that you will find lot of knowledgeable & interesting information here.
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